| 11:00 AM - 11:30 AM | Registration |
| 11:30 AM - 12:30 PM | Decadent + Delish Kick-Off Community Lunch |
| 12:30 PM - 12:45 PM | Opening Comments |
| 12:45 PM - 1:15 PM | First-Look Research: Developments in Commerce Media [in partnership with McKinsey & Company] |
| 1:15 PM - 1:45 PM | Retail Hot Seat [in partnership with The Trade Desk] |
| 1:45 PM - 1:55 PM | 1:1 Ascendant Connections + Collabs (self-select, dual opt-in) | Networking Break |
| 1:55 PM - 2:35 PM | 1A. In-Store Best Practices [in partnership with Placer.ai] | 1B. The RMN Forecasting Challenge: Maximizing Your Sales People's Time [in partnership with boostr] | 1C. Will a Big ‘R’ Little ‘m’ Retail Media Strategy Win Long Term? [in partnership with Qsic] | 1D. Stepping into the GM Role | 1E. Incrementality to Drive Growth Claire Wyatt, GM, Client Service, Retail, The Trade DeskJaiah Kamara, Director, Reporting & Insights, Best Buy AdsAndrew Lipsman, Independent Analyst, Media, Ads + Commerce |
| 2:35 PM - 2:45 PM | 1:1 Ascendant Connections + Collabs (self-select, dual opt-in) | Networking Break |
| 2:45 PM - 3:15 PM | Driving Media Network Growth by Improving Value for Consumers and Brands [in partnership with LiveRamp] |
| 3:15 PM - 3:55 PM | RMN Americas - GM Think Tank Michelle Weiskittel, Head, Media, Creative & Operations, AlbertsonsElizabeth Donovan, SVP & Global Head, Retail & Commerce Media Networks, KinessoBen Weisel, Director, DICK'S Sporting GoodsDavid Young, VP, Retail Media, DICK'S Media Network |
| 3:55 PM - 4:15 PM | Beyond Digital: Taking a Store-First Approach to Retail Media [in partnership with Threefold] |
| 4:15 PM - 4:45 PM | Retail Rivals Ascending Together [in partnership with Epsilon Retail Media] Lauren Goldenberg, Head, Nordstrom Media Network, NordstromMarco Steinsieck, Head, Sephora Media Network, SephoraMichael Krans, VP, Macy's Media Network, Macy's Media Network (MMN)Austin Leonard, SVP, Retail Media, Epsilon Retail Media |
| 4:45 PM - 5:30 PM | Closing Lightning Round: Preparing for the Future of AI Agents |
| 5:30 PM - 6:30 PM | Community Reception + RMNa Pioneer Award The Sea |
| 6:30 PM - 7:00 PM | Transport to Dinner |
| 7:00 PM - 9:00 PM | RMNa Ascendant Community Dinner Tamarine |
| 8:00 AM - 8:50 AM | "Bring It" Executive Presence Workshop |
| 8:00 AM - 9:00 AM | Registration + Delightful Daybreak Breakfast |
| 9:00 AM - 9:10 AM | Opening Comments |
| 9:10 AM - 9:40 AM | Opening Keynote: The Future of Retail Media is the Future of ALL Media |
| 9:40 AM - 10:10 AM | Building Success: Strengthening RMN Partnerships with Smaller Advertisers [in partnership with Criteo] |
| 10:10 AM - 10:40 AM | Agency Think Tank Amie Owen, Global Chief Growth Officer, KINESSO CommerceChelsea Monaco, SVP, Commerce, DigitasBrian Monahan, Global Client President & Head,Retail Media Solutions, dentsuBriana Finelli, Head, Commerce, US, Wavemaker Global |
| 10:40 AM - 10:55 AM | 1:1 Ascendant Connections + Collabs (self-select, dual opt-in) | Networking Break |
| 10:55 AM - 11:25 AM | 1A. The In-Store Retail Media Playbook: Striking the Balance Between CX + Monetization [in partnership with Grocery TV] | 1B. Navigating AI-Driven Commerce [in partnership with Rokt] | 1C. The Email Secret Sauce for RMNs [in partnership with LiveIntent] |
| 11:25 AM - 11:35 AM | Transition |
| 11:35 AM - 12:05 PM | 2A. The Retail Media Harmony: Balancing Onsite and Offsite [in partnership with PubMatic] | 2B. How RMNs Can Compete with the Tech Giants [in partnership with Moloco] Leora Kelman, Partner, Boston Consulting GroupAbishake (Abi) Subramanian, GVP, Customer Marketing, Loyalty & Media Monetization, WAG, WalgreensRyan Burns, Head, Strategy, Sam's Club MAPNikhil Raj, Chief Business Officer, Retail Media, Moloco | 2C. Ripped from the Headlines |
| 12:05 PM - 1:00 PM | Private Focus Group Lunch [in partnership with Jivox] | Savory Community Lunch |
| 1:00 PM - 1:40 PM | 2A. Maximizing Offsite RMN ROAS with Creator Campaigns [in partnership with HOWL] | 2B. Going for Growth: Addressing Complexity in Your Retail Media Operation [in partnership with Skai] | 2C. Differentiate with a Modern Retail Media Stack [in partnership with Amperity] Ellen Mulryan, Senior Director, Retail Data Partnerships (former), The Trade DeskSean Ransenberg, Managing Director & GM, Retail Media, HEBJohn Sharry, VP, Sales, Media & AdTech, Amperity | 2D. Be a Better Merchant Partner through RMN Accounting | 2E. Regional Grocer Retail Media |
| 1:40 PM - 1:50 PM | Transition |
| 1:50 PM - 2:30 PM | 3A. Achieving RMN Goals: Best Practices in Business Operations [in partnership with dentsu] | 3B. Balancing Act: Navigating Retail Media with Managed + Self-Service Solutions [in partnership with The Trade Desk] Abishake (Abi) Subramanian, GVP, Customer Marketing, Loyalty & Media Monetization, WAG, WalgreensElliot Nix, GM, Global Client Development, The Trade DeskJeff Daniel, GM, Retail Data Partnerships, The Trade Desk | 3C. Prioritization + Balance: Evaluating Your Retail Media Investments [in partnership with Bridg] | 3D. Global RMN Growth [in partnership with Yahoo!] | 3E. Non-Retail Commerce Media [in partnership with Placements.io] |
| 2:30 PM - 2:45 PM | 1:1 Ascendant Connections + Collabs (self-select, dual opt-in) | Networking Break |
| 2:45 PM - 3:15 PM | Maximizing Onsite Monetization - We're Just Getting Started [in partnership with Koddi] |
| 3:15 PM - 3:45 PM | Brand Think Tank Stefani Cohen, VP, Digital Marketing & Media, ShiseidoJames Rothwell, MD, Brand Marketing, United MileagePlus & Kinective Media, UnitedMatthew Fantazier, Head, Integrated Media, Kenvue |
| 3:45 PM - 4:15 PM | Ascendant Benchmark Research: RMNs and Social Media - Creators Are the Missing Link [in partnership with Inmar Intelligence] Michelle Weiskittel, Head, Media, Creative & Operations, AlbertsonsMatthew Fantazier, Head, Integrated Media, KenvueLeah Logan, VP & GM Retail Media, Inmar IntelligenceDebra Aho Williamson, Founder and Chief Analyst, Sonata Insights |
| 4:15 PM - 5:00 PM | Closing Keynote: What's Ahead for Commerce Media? Cely Moreno-Mosier, Sr. Director, Omnichannel Marketing & Head, Retail Media Partnerships, PepsiCoBobby Watts, SVP, AD Retail Media & Digital Merchandising, Ahold Delhaize USAPeter Giordano, GM, Ads Platform & Growth Services, DoorDashAnna Kruse, VP, Media Strategy & Performance Marketing, Best Buy Ads |
| 5:00 PM - 6:15 PM | Private RMN Americas Ascendant Council Meeting The Sea |
| 6:15 PM - 6:30 PM | Walk to Thank-You Party |
| 6:30 PM - 9:30 PM | Thank-You Party Hosted by Susan MacDermid |