Full Name
Claire Wyatt
Title
VP, Business Strategy & Marketing Science
Company
Albertsons
Bio
With her exceptional leadership, Claire and her team have spearheaded groundbreaking innovations in measurement, audience targeting, and business strategy for The Collective.
Claire played a pivotal role in shaping the launch of Albertsons Media Collective in 2022, guiding strategic efforts during the network's design phase. Her dedication to transparency in retail media has garnered attention, with the company unveiling a preliminary framework at the prestigious 2023 Cannes Lions event. Claire's talent acquisition efforts continue to strengthen the company's analytics function, setting industry standards for accuracy, innovation, and depth of insights.
Prior to her influential role at Albertsons Media Collective, Claire led reporting, insights, and analytics for over $600 million in advertising spend, leaving her mark on Roundel's most significant client accounts.
Claire's remarkable contributions to the industry have earned her prestigious awards, including recognition as one of the Path to Purchase Institute's "40 Under 40" and a coveted spot on Retail Touchpoints' "40 under 40" list.
Claire's journey includes an MBA from the Kellogg School of Management, where she delved into Marketing and Managing Organizations.
Claire played a pivotal role in shaping the launch of Albertsons Media Collective in 2022, guiding strategic efforts during the network's design phase. Her dedication to transparency in retail media has garnered attention, with the company unveiling a preliminary framework at the prestigious 2023 Cannes Lions event. Claire's talent acquisition efforts continue to strengthen the company's analytics function, setting industry standards for accuracy, innovation, and depth of insights.
Prior to her influential role at Albertsons Media Collective, Claire led reporting, insights, and analytics for over $600 million in advertising spend, leaving her mark on Roundel's most significant client accounts.
Claire's remarkable contributions to the industry have earned her prestigious awards, including recognition as one of the Path to Purchase Institute's "40 Under 40" and a coveted spot on Retail Touchpoints' "40 under 40" list.
Claire's journey includes an MBA from the Kellogg School of Management, where she delved into Marketing and Managing Organizations.
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