Full Name
Mary Gerzema
Title
EVP, Marketing Intelligence & Consumer Engagement
Company
Shiseido (former)
Bio
Mary is a highly accomplished consumer-centric, integrated marketing, media and digital leader with client-side and agency experience across diverse range of blue-chip clients. She is a collaborative change agent with a track record of creating vision, building new capabilities and integrated ways of working, educating and inspiring teams, and achieving breakthrough results. Most recently at Shiseido Americas, Mary built a new, digitally-focused integrated marketing model and led an expert shared services team, supporting the full consumer journey for 8 prestige Beauty brands, across Consumer Insights, Media, DTC, CRM and Analytics.
Mary Gerzema