Claire has been working in retail marketing for over 10 years, with experience in both agency and brand side at a UK and global level. Having held both commercial and creative roles for Canon EMEA and the Walt Disney Company, Claire rejoined SMG in 2021. Within SMG, Claire has held several leadership roles, across both our retail media networks and media buying businesses, as well as previously heading up the commercial side of SMG’s martech platform, Plan-Apps. Today, Claire leads our Incubation Hub at a global level, which aims to deliver disruptive and innovative solutions that enhance SMG’s operations and supercharge growth; from new-to-market solutions to tech-based initiatives such as proprietary AI tools.