Tim leads Celtra’s Global Agency Practice, helping brands and agencies bring big ideas to life by aligning automation with strategic use cases and processes. As an expert in transformation, creative operations, and digital technology, Tim focuses on increasing creative team capacity, reducing costs, and enhancing strategic work. His passion lies in redefining digital advertising through innovative technology solutions that scale creativity for faster, high-quality ad delivery. Before joining Celtra, Tim consulted with major global brands, streamlining their creative operations and boosting efficiency.