Macy’s has spent more than 165 years shaping how America shops.  And today, it is creating a modern commerce media opportunity around what has always made the brand distinctive: discovery, trust, and the moments that matter. Join leaders from Macy’s and Rokt for a look at how Macy’s Media Network helps brands move beyond demand capture to engage high-value shoppers across the customer journey, from inspiration and consideration through purchase and relevant post-purchase experiences. Hear how Macy’s is bringing together its customer relationships, first-party signals, omnichannel reach and new media capabilities to create more meaningful connections for customers and new opportunities for brands and agencies.