Carolyn Parodi is a Client Business Lead at PHD, currently overseeing the Integrated Agency team for Grupo Bimbo. She leads holistic account management, strategic planning, and data-driven innovation, with a career shaped by experience across Retail, CPG, Tech and QSR.
Carolyn is deeply motivated by continuous learning and believes that strong problem-solving comes from a culture of curiosity. She's passionate about developing talent, whether coaching her team through complex client challenges or mentoring rising professionals across the broader industry. This commitment extends to her role on the Board of BAARC (Bay Area Advertising Relief Committee), where she leads education and mentorship programs designed to help the next generation build lasting careers in advertising.
She spends her free time e-biking with her husband, hiking with her three dogs, and visiting her two kids in San Francisco and North Carolina.