With over 20 years of marketing analytics, data science, and customer insights experience Kathi Stevens, Vice President, Marketing Solutions at TransUnion, has successfully led client engagements for leading analytics providers across a wide range of industry verticals. Kathi partners with Fortune 500 brand marketers to help them optimize their marketing investments and better understand the interplay between controllable and non-controllable drivers on business outcomes. By linking marketing effectiveness, customer insights, and experiences together, Kathi has successfully helped marketers fuel top and bottom-line growth.