As President of CRM, Pam oversees the go-to-market strategy and customer development efforts across Zeta's industry-leading CDP, ESP and mobile solutions, with a focus on driving growth and retention use cases for the world’s most sophisticated enterprises.



Pam joined Zeta from Oracle, where she was GVP and General Manager, responsible for their B2B and B2C marketing cloud customers. Prior to Oracle, Pamela was SVP of Digital Solutions at Epsilon (a Publicis company) and oversaw their global digital messaging business. Pam drove strong growth and high customer satisfaction during her tenure. She also served as a strategic advisor and executive sponsor to Epsilon’s largest customers.