Name
Opening Keynote: Retail Media: Trends & Opportunities
Date & Time
Tuesday, November 12, 2024, 11:15 AM - 11:45 AM
Speakers
Description
In today’s opening presentation, McKinsey partner Craig Macdonald gives a State of the Industry strategic overview of Retail Media Networks in Europe and the US. How are they similar? How do they differ? What’s on the immediate horizon, and what’s coming three to five years out? You’ll learn about the key areas where RMNs need to invest in order to stay competitive and drive the next waves of growth.
Session Type
Content