Leora Kelman is a Partner at Boston Consulting Group, based in the Brooklyn office. She is the North America topic lead for Retail Media, with extensive experience across personalization, digital marketing, and retail media. She is currently leading media monetization efforts for large scale retail clients, and has worked with players across the ecosystem as the channel has emerged. She has authored research on the topic including "The $100B Media Opportunity for Retailers," “How Retail Media is Reshaping Media,” “5 Things CPGs want from Retail Media,” “IAB Retail Media Measurement Guidelines Explainer,” and “How Retail Media Can Top the CMO Agenda.”

Prior to BCG, Leora was the General Manager for Arcadia Growth, a social enterprise based in Nairobi, Kenya, and has worked with Acne Studios, a Swedish fashion brand, and Liberty & Justice, an ethical apparel start-up. Leora holds an JD-MBA from Yale Law School and Stanford Graduate School of Business and graduated summa cum laude from Columbia University with a BA in Economics-Philosophy.