Sherry Smith is Managing Director of Retail Media of the Americas region at Criteo. In this role, Smith leads and oversees daily operations and strategy for Criteo’s Retail Media commercial team.
Previously, Smith served as the Chief Executive Officer of Triad Retail Media, GroupM’s retail media specialist company. She has over 20 years of experience in the digital marketing space, having helped retailers unlock new revenue streams and mature into multi-million-dollar media publishers through data-powered, holistic strategies with their brand partners.